Q. Who created LiveInLagunaNiguel.com and why?
A. The site was created by Mark Cofano, a Laguna Niguel resident
and real estate agent. Mark had the following goals in mind
(in order of importance):
- To devote a portion of each day to community service
- To improve the quality of life for his family and friends
- To add to the reputation and desirability of Laguna Niguel
- To build his real estate business
- To make a profit
Q. What's this site all about?
A. If you search for the words "Laguna Niguel" on Google™,
Yahoo™, etc., you'll find a couple of sites typically at the
top of the list. One of them is the City of Laguna Niguel's
website. This is a really good site, but it's understandably limited
to the things that cities deal with.
The other sites that top the search engine list were "directory" sites. The
problem with these sites is that
the data is really questionable, and there is no readily identifiable
editor that cares about, and is responsible for the site data and quality.
Let's say for example, that you're looking for a list of Laguna Niguel Restaurants:
- Google™ will show you approximately 1,200,000 results. We really like the big "G"
but we don't think there's that many restaurants in Laguna Niguel!
- Most of the other Brand X Guide sites will only show you the restaurants
that pay a fee. They're not interested in promoting the Laguna Niguel
community if they can't make buck doing it.
- LiveInLagunaNiguel.com will show you a complete and accurate list of
every Laguna Niguel restaurant. (FYI, we provide
all Laguna Niguel businesses with a no-cost text listing!)
Q. Are there other sites like LiveInLagunaNiguel.com?
A. Not yet, but there may be more in the near future...
Q. How does LiveInLagunaNiguel.com make a profit?
A. LiveInLagunaNiguel.com generates revenue by selling banner ads to businesses, groups and
inviduals that wish to promote themselves to the community, beyond the free text
listing that we provide to all community members. We also have a variety of
other tools that like "Local Expert" and "Key Words" that help a business or
group integrate LiveInLagunaNiguel.com into their sales and marketing activities.
Q. Who should I contact if I want more information?
A. Please call us at 949-215-2700. If you prefer, you can send
email.
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