You're gonna love Laguna Niguel! ™
 Home
 Information for The Press / Media Sponsors, Ads & Links
LiveInLagunaNiguel.com is a new and powerful type of website and online community. LiveInLagunaNiguel.com explores important questions about how people use the Internet, and sheds some light on the factors that cause them to change existing online and offline behaviors.

If your publication or media show is interested in topics like those presented below, we are happy to provide input to you in the form of interviews and statistics. Depending on the nature of your project, we are also open to creating content, online surveys and other tools to help you find answers your questions.

Questions We Are Researching About Community Sites
  • How will members of a community react to a community site that is high quality and is inclusive of virtually all adult community members?
  • To what degree will people viewing real estate content begin to view business-related content?
  • What value can a community site create when its principal goal is not profit?
  • How can businesses leverage the good will that comes from supporting a community website?
  • How difficult is it to create a community website that is used by a majority (more than 50%) of the members of the community on a regular basis?
  • How can a community site and the staff of a city work together to provide more information to the community without duplicating efforts?
Questions We Are Researching About Real Estate
  • How are people interested in Real Estate when they are not actively looking to buy or sell a home?
  • To what degree will people browsing for non-real estate content begin to view real estate-related content?
  • If real estate consumers have access to a definitive list of agents active in the markets where they are looking for a home, how will they use that list?
  • Will real estate consumers reward "home-town" realtors that have a made a committment to the community?
  • Is the community site an effective tool to market real estate to buyers already living in that community?
Popular Links
Press Releases
Information About This Website
Courtesy Link   
Courtesy Link   
Public Service Announcement   
Advertisers Press / Media Sponsors City Staff Contact Us